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Alcantara Inside Hottest Rides at NYIAS 2007


April 2007
 Filed under: AUTO SHOWS Car News | AUTO SHOWS Headlines
NEW YORK, April 5 /PRNewswire/ -- Autos on display at the 2007 New York International Auto Show come in all shapes, sizes, and paint jobs, but it's the vehicle with a stunning interior design that sets itself apart from the rest of the pack. This year, many of the world's leading automakers and designers continue to use Alcantara(R) on everything from seats to steering wheels and headliners to create striking interior compartments that offer drivers a luxurious aesthetic with functional benefits.

At this year's show, Alcantara(R) can be seen in vehicles including the Callaway C16 Corvette Convertible, Chevrolet Camaro Concept, Honda S2000 CR, and Mercedes-Benz CL65 AMG. The one-of-a-kind upholstery material is featured in foreign sports cars, domestic SUVs, and everything in between. Alcantara(R) only became available in American cars and SUVs from DaimlerChrysler, Ford and General Motors in the last year.

The material's versatility is one of the biggest takeaways from the show floor of the New York International Auto Show. As a headliner in the Lexus LS600 hL, a seat cover in the Mercury Mariner Premier, or to cover the center console of the Lamborghini Gallardo Superleggera each auto utilizes the material's look and feel to create a distinctive interior design.
"It's exciting to see Alcantara(R) featured in a variety of ways, in a wide range of vehicles at one of the biggest auto shows of the year," said Derick C. Fronda, Executive Director of Toray Ultrasuede America, Inc. "Automakers continue to choose Alcantara(R) to enhance the interior of their vehicles because of the high quality and durability that other materials can't match."

FUNCTION

The antistatic, breathable, and high grip qualities of Alcantara(R) have revolutionized the concept of automotive interior design and established it as the material that provides the highest quality for auto manufacturers around the world. More than just a seat covering, Alcantara(R) is an expressive layer that communicates the highest aesthetic and performance standards with ultimate comfort.

TECHNOLOGY

The proprietary production process of Alcantara(R) is characterized by automation and constant control of all phases from spinning to dyeing and is designed to reduce the impact on the environment by adhering to a policy of eco-efficiency higher than that required by law.

About Toray Ultrasuede America, Inc.

TUA is a subsidiary of Toray Industries. Founded in 1926, Toray is a global corporation with worldwide net sales of $15 billion. Employing more than 34,000 people in 16 countries across the globe, Toray is strategically diversified in the fields of aerospace, pharmaceutical & medical, plastics & chemicals and IT related products. Additionally, Toray is the world's leading manufacturer of advanced fibers and textiles and the inventor of the first ultra-micro fiber.

TUA is the official distributor of Alcantara(R) materials in the American automotive markets.

Alcantara(R) is the registered trademark of Alcantara Spa, Italy.

Source: Toray Ultrasuede America, Inc.

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