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Infiniti, Bose Collaboration Yields a New Standard for Automobile Stereo Performance


July 2006
 Filed under: INFINITI Car News | INFINITI Headlines

- Infiniti/Bose Collaboration Yields a New Standard for Automobile Stereo Performance -

[July 13, 06] -- At its inception in 1989, Infiniti rocked the automotive world with ahead-of-its time engineering, offering buyers unprecedented luxury sedans boasting decidedly sports car souls. In similar fashion, Bose Corporation achieved worldwide acclaim over four decades ago by setting a new industry standard for lifelike sound reproduction.
Now, the engineers at Infiniti and Bose have combined their expertise and passions to craft a custom-engineered sound system that brings listeners closer to the power and emotion of a live performance, through a vehicle designed to bring drivers closer to the power and emotion of driving – available in the new Infiniti G sedan. This new system brings to life Infiniti’s vision of offering discerning owners a “Studio on Wheels”.

The Studio on Wheels\' canvas, the all-new Infiniti G Sedan, is the second generation of Infiniti’s groundbreaking sports sedan. First introduced in 2002 as an alternative to the existing “machine-like” vehicles in class, everything about the new 2007 G is designed to create a more powerful driving sensation -- from its rewarding performance and sophisticated exterior, to its intuitive technology and finely crafted interior experience, highlighted by the enveloping power of the Studio on Wheels sound system.

“From the beginning of the G’s development, the sound system was considered a core element of the vehicle’s DNA, rather than simply a feature or an option” said Mark Igo, vice president and general manager of Infiniti. “Our goal was to bring Infiniti G owners a signature listening experience that approached that of high-end home systems -- and working with Bose, we feel we’ve achieved our vision with the Studio on Wheels.”

The Vision
Infiniti had a unique vision for the sound system available in the G35. Rejecting constraints and compromises, they turned to Bose to help them design a Studio on Wheels.

“The sound of the Studio on Wheels system could only have been produced with the high level of collaboration that Infiniti was willing to engage in with Bose during the development of the sound system,” said Michael Rosen, executive director of engineering and product strategy, Bose Corporation. “By primarily focusing on the quality of the listening experience -- rather than a list of features and specifications -- Infiniti and Bose have been able to introduce a new standard for audio performance in an automobile.”

Based on thousands of acoustic measurements taken of the G’s interior, Bose engineers proposed mounting 10 speakers throughout the cabin, including three 10-inch Nd® woofers. Infiniti responded by redesigning the front doors around the audio components, and adding dampening material to reduce unwanted vibrations. As a result, the system provides crisp musical detail, while also delivering impactful low notes you can actually feel.

The System
Studio on Wheels provides exceptional audio quality by combining a 3-way front door speaker system that uses 10-inch woofers with an audiophile quality head unit incorporating a 24-bit Burr Brown® digital audio converter.

To assure outstanding dynamic range with low distortion, the internal pre-amp incorporates Burr Brown® ultra low noise op-amps and other instrument grade components.

Studio on Wheels features 10 high-performance Bose neodymium speakers powered by a Bose eight channel amplifier which incorporates the company’s proprietary signal processing technology, specifically tuned for the G35 to deliver full lifelike sounds that fill every inch of the G’s interior.

The system delivers its high-range sound from two 1-inch neodymium tweeters located in each side mirror patch. Mid/high-range sound comes from three 3-inch neodymium speakers, one in each front door and one in the instrument panel. Low end sound is distributed throughout the cabin, with a 10-inch woofer in each front door plus a third on the rear deck powered by a dedicated two-state-modulation switching amplifier. The 6.5-inch, full-range neodymium speaker in each rear door rounds out a cohesive, balanced sound that seems to extend beyond the confines of the cabin.

About Bose Corporation
Bose Corporation was founded in 1964 by Dr. Amar G. Bose. Today the company is one of the largest and best-known audio technology developers and product manufacturers in the United States and throughout the world. Bose is known for home speakers and systems, the Wave® products, premium automotive sound systems, Acoustic Noise Cancelling® headphones for consumers and pilots, and sound for public places.

About Infiniti
Media can find more information about the complete line of 2006 Infiniti vehicles and the Total Ownership Experience (TOE) philosophy online at www.infinitinews.com .

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Source: Infiniti

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