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Infiniti Launches Full Luxury Lineup in Taiwan


June 2005
 Filed under: INFINITI Car News | INFINITI Headlines

Third market to receive complete range of Infiniti vehicles

TAIPEI (June 1, 2005) – Infiniti today launched a full lineup of luxury vehicles in Taiwan, making Taiwan the third market after North America and the Middle East to sell a complete range of Infiniti vehicles.

With the introduction of a more complete Infiniti lineup, consumers in Taiwan will now have access to such popular Infiniti models as the G35 sport coupe and the M35 luxury sedan. The new lineup will be sold through five exclusive Infiniti dealers located throughout Taiwan.
“We recognize Taiwan as one of the region’s most dynamic markets for luxury vehicles,” said Yasuaki Hashimoto, VP of Nissan Motor Co., Ltd. “Taiwan is one of the first markets to launch the full Infiniti lineup and to deliver Infiniti’s premium Total Ownership Experience.”

Infiniti, which was first launched in Taiwan in 1997, has been represented in the market through sales of the QX4 comfortable luxury sport utility vehicle and Q45 premium luxury sedan until now. With this introduction, it will include a total of five models adding the G35 and M35 to the current product line-up of FX35, Q45 and G35 Coupe.

Launching Infiniti in Taiwan is part of Nissan’s long-term global growth strategy for the brand. At the company’s announcement of its fiscal year 2004 financial results and new three-year business plan NISSAN Value-Up on April 25, Nissan’s President & CEO Carlos Ghosn said that Nissan would launch Infiniti in more major global luxury markets over the course of the next three-to-five years.

Infiniti was established in the U.S. in 1989 and is one of the fastest growing luxury brands in that market.

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