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2009 Hyundai Genesis 'Honored' COTY Review

September 2009
Filed under: HYUNDAI Car News | HYUNDAI Headlines

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Hyundais all-new flagship, the Genesis sedan, launched to significant anticipation culminating with its coronation as the 2009 North American Car of the Year " the first time a Korean brand has ever achieved the honor. But Genesis didnt stop there, accumulating honor after prestigious honor to become the most decorated new car launch of the 2009 model year. At last count, Genesis tallied more than 20 top honors from the most prominent media outlets and automotive organizations in North America.

Genesis trophy case includes awards and accolades from the likes of J.D. Power and Associates, Motor Trend, AutoPacific, Cars.com and leading consumer publications. Genesis is built on Hyundais all-new, performance-driven rear-wheel-drive architecture. It offers two powertrains, the Lambda 3.8-liter V6 engine producing 290 hp, and Hyundais all-new Tau 4.6-liter V8 engine producing 375 hp. With technology rivaling more expensive luxury sedans, convenience features like push-button start and navigation system, and five-star safety ratings from the National Highway Traffic and Safety Administration (NHTSA), its clear that Genesis is among the best new cars of 2009. But at a starting MSRP of just $32,250 and max price of just $42,000 for a fully loaded Genesis, its no surprise the competition was left in Hyundais rear-view mirror.

“Genesis was developed to rival the worlds best luxury sedans so we knew it would be a great car, but we didnt know how it would be received by the automotive community, said Scott Margason, director of Product & Strategic Planning for Hyundai. “As the awards accumulated, we realized not only how well designed the Genesis was, but how far the Hyundai brand had come. Consumers and automotive industry influencers really embraced the idea of Hyundai producing a luxury product.

Genesis Sedan Awards
2009 North America Car of the Year
Motor Trend " Americas Top 40 New Cars
J.D. Power and Associates " Automotive, Performance, Execution and Layout (APEAL) - Most appealing midsize premium car
J.D. Power and Associates " Vehicle Launch Index (VLI) - Highest ranked 2009 all-new or redesigned vehicle
The Car Book 2009 " Best Bet (intermediate category)
About.com " Best New Car
Kiplingers Personal Finance " Best New Model (sedans $30,000-$45,000)
NADAguides.com " Car of the Month (April)
NADAguides.com " Top 5 Luxury Cars
NADAguides.com " Best Car Buy - Top luxury cars under $35,000
Autotropolis.com " Car of the Year
Cars.com " Car of the Year
On Wheels " Car of the Year
AutoPacific " Ideal Vehicle Awards - Aspirational Luxury Category
AutoPacific "Vehicle Satisfaction Awards - Aspirational Luxury Category
Consumer Reports " Top-Rated Vehicle (upscale sedan category)
Consumer Digest " Best Buy (luxury segment)
MyRide/Autobytel " Car of the Year
Wards Auto World " 10 Best Engines (4.6 liter Tau V8)
Automobile Journalists Association of Canada " Canadian Car of the Year
Automobile Journalists Association of Canada " Best New Luxury Vehicle Under $50,000
HYUNDAI MOTOR AMERICA

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