Back in 1966 The Beatles manager Brian Epstein gave each of the Fab Four a Mini Cooper S as a gift. In keeping with the zeitgeist of the time, lead guitarist George had his car painted with psychedelic images such as yantras and Sanskrit mantras. In 1967 this legendary Mini starred in The Beatles film Magical Mystery Tour. And now, to coincide with its latest landmark anniversary, MINI is dedicating a modern interpretation of Georges car to the man himself. The MINI has been designed according to the wishes of Olivia Harrison and rekindles the look of Georges famous original. āGeorge was a huge MINI fan and he would have enjoyed creating this new version. The fact that MINIs anniversary celebrations will also benefit our Foundation has made it an enjoyable as well as meaningful collaboration.Ā says Olivia Harrison. Replay signs up as MINI United partner. The denim specialist congratulates MINI on its latest landmark birthday and presents an anniversary jeans model, which will be available exclusively and in a limited edition from the Replay stand at the MINI United event. To mark the anniversary, the used-look jeans sport a circular ā50 Years of MINIĀ sew-on badge on the front left pocket. Added to which, all the MINI staff at the festival will be kitted out in Replay jeans. Selected Replay stores are promoting the event in special window displays. |