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Chrysler Group First to Offer SIRIUS Backseat TV


March 2007
 Filed under: CHRYSLER Car News | CHRYSLER Headlines
NEW YORK, March 29 /PRNewswire-FirstCall/ -- Chrysler Group and SIRIUS Satellite Radio announced today that Chrysler Group will be the exclusive auto manufacturer to offer SIRIUS Backseat TV(TM) in its vehicle lineup in the 2008 model year.

For the first time, live TV programming from the most trusted brands in family entertainment -- Nickelodeon, Disney Channel and Cartoon Network -- will be available through SIRIUS Backseat TV in select 2008 model Chrysler, Jeep(R) and Dodge vehicles, beginning with the all-new 2008 Chrysler Town & Country and Dodge Grand Caravan minivans.

"Chrysler Group is committed to offering innovative technologies that are right for our customers," said Frank Klegon, Executive Vice President -- Product Development, Chrysler Group. "SIRIUS Backseat TV makes its world debut in Chrysler Group's all-new 2008 minivans, combining with innovative features that include a dual DVD system that can play different media at the same time, MyGIG(TM) Multimedia Infotainment System, and our unique Swivel 'n Go(TM) seat system, offering more options for families on the go. No one else in the marketplace offers their customers this combination of innovative technology."
SIRIUS Backseat TV features three channels of respected children's TV featuring many of the most well-known kids' programming, including Nickelodeon, Disney Channel and Cartoon Network. Rear-seat passengers will be able to watch shows such as Nickelodeon's "SpongeBob SquarePants," Disney Channel's "Cory in the House," and Cartoon Network's "Foster's Home for Imaginary Friends."

SIRIUS Backseat TV will also be available on the 2008 Chrysler 300, 2008 Dodge Charger, 2008 Dodge Magnum, 2008 Jeep Commander and 2008 Jeep Grand Cherokee.

SIRIUS Backseat TV operates via an in-vehicle satellite video receiver and two small roof-mounted antennas. Programming is displayed on the vehicle's second- and/or third-row video screens, and channel name, program title and rating will be broadcast and displayed on the screen(s). For added flexibility, rear-seat passengers can enjoy SIRIUS Backseat TV while front- seat occupants listen to SIRIUS Satellite Radio. The system can be operated from either the rear-seat entertainment unit or the radio head unit. In addition, when the vehicle is in Park, programming can be displayed on the MyGIG screen for front-seat viewing.

SIRIUS Backseat TV is available for a Manufacturer's Suggested Retail Price (MSRP) of $470, which includes the first year of service, when packaged with Chrysler Group's Rear Seat Entertainment System and SIRIUS Satellite Radio. After the first year, SIRIUS Backseat TV is available for $7 per month when packaged with SIRIUS Satellite Radio ($12.95 per month).

"This innovative entertainment offering from SIRIUS adds to the 2008 Chrysler Town & Country and 2008 Dodge Grand Caravan's long list of leading amenities for today's busy families," said George Murphy, Senior Vice President -- Marketing. "Along with a dual DVD system that plays different media at the same time, pinpoint LED lighting to read by, a table to play games or finish homework, a voice-activated navigation system with real-time traffic, power-sliding doors and liftgate, YES Essentials(R) cloth seats, Swivel 'n Go seating and our exclusive Stow 'n Go seating and storage system, Chrysler Group's minivans offer something every member of the family will enjoy during their journey."

All-new 2008 Chrysler and Dodge Minivans

The all-new 2008 Dodge and Chrysler minivans once again prove they have the right ingredients to be the best vehicles to move people and cargo. With 35 new and improved features, the 2008 Dodge Grand Caravan and 2008 Chrysler Town & Country aren't just practical vehicles, they also have the right mix to be "family rooms on wheels," with something for everyone to enjoy. With three powertrains, three seating and storage systems, including the industry- exclusive Stow 'n Go seating and storage system with second- and third-row seats that fold into the floor, the new Swivel 'n Go seat system and five models to choose from, the 2008 Chrysler Town & Country and 2008 Dodge Grand Caravan raise the bar for the minivan segment.

The newest ingredient for 2008 is the all-new Swivel 'n Go seating system. Swivel 'n Go offers second-row seats that swivel 180 degrees to face the third row with a removable table that installs between the two rows, covered storage bins in the floor of the second row, third-row uncovered storage and fold-in- the-floor third-row seating. The 2008 Dodge and Chrysler minivans also offer an available minivan-exclusive one-touch power-folding third-row 60/40 bench seat.

Safety is a key part of any minivan recipe, and that continues to be true with the 2008 Dodge Grand Caravan and 2008 Chrysler Town & Country. All-row supplemental side-curtain air bags, Electronic Stability Program (ESP) with traction control and brake assist, LATCH child seat anchor system and a patented, energy-absorbing steering column are among the standard safety features. Innovations like ParkView(TM) rear back-up camera, a rearview interior conversation mirror, integrated child safety seat and ParkSense(R) rear back-up system also ensure peace of mind while traveling.

About SIRIUS

SIRIUS, "The Best Radio on Radio," delivers more than 130 channels of the best programming in all of radio. SIRIUS is the original and only home of 100- percent commercial-free music channels in satellite radio, offering 69 music channels. SIRIUS also delivers 65 channels of sports, news, talk, entertainment, traffic, weather and data. SIRIUS is the Official Satellite Radio Partner of the NFL, NASCAR, NBA and NHL and broadcasts live play-by-play games of the NFL, NBA and NHL, as well as live NASCAR races. All SIRIUS programming is available for a monthly subscription fee of only $12.95.

SIRIUS Internet Radio (SIR) is a CD-quality, Internet-only version of the SIRIUS radio service, without the use of a radio, for the monthly subscription fee of $12.95. SIR delivers more than 75 channels of talk, entertainment, sports, and 100-percent commercial-free music.

SIRIUS products for the car, truck, home, RV and boat are available in more than 25,000 retail locations, including Best Buy, Circuit City, Crutchfield, Costco, Target, Wal-Mart, Sam's Club, RadioShack and at shop.sirius.com.

Click on www.sirius.com to listen to SIRIUS live, or to purchase a SIRIUS radio and subscription.

Source: Chrysler Group

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