Latest Car News From DIGIADS

Latest Car News

New Car Review Areas

General Car Topics

Toyota Tundra Wins SEMA Vehicle Design Award Review

November 2006
Filed under: TOYOTA Car News | TOYOTA Headlines

SEMA's Awards Program Spotlighting Accessory Friendly Vehicles Chooses the Toyota Tundra in Best Truck Category

LAS VEGAS, Nov. 1 /PRNewswire/ -- The Toyota Tundra was recognized as the most accessory friendly truck at the 2006 SEMA Show in Las Vegas, capturing one of three SEMA Vehicle Design Awards to join a prestigious list of past winners.

The Toyota Tundra was named the most accessory friendly truck at the 2006 SEMA Show in Las Vegas, capturing one of three SEMA Vehicle Design Awards and joining a prestigious list of past winners. (Image Source: SEMA)

Each SEMA Vehicle Design Award recipient was part of a selection process that encompassed several SEMA member companies and automakers who regularly participate in technology sharing programs. These programs consist of various data sharing, measurement sessions and technology transfer initiatives which provide valuable information for each specialty equipment manufacturer to be in sync with the launch of new vehicles.

The SEMA Vehicle Design Awards were established to honor those newly introduced vehicles that best exemplify the alliance between the OEMs and SEMA-member companies. The awards recognize and celebrate the vehicles that a select group of voting members has chosen as the most accessory-friendly vehicles of the year. The Toyota Tundra received nearly 41 percent of the votes for 2006.

"Vehicle accessorization is becoming more and more important to our customers, especially with trucks. Toyota has always been very supportive and interested in vehicle accessorization and our partnership with these companies through SEMA allows us to have high quality accessories at the point of sale," commented Brian Smith, Corporate Manager of Truck Operations for Toyota Motor Sales USA.

"Our participating manufacturing members had early access to the Toyota Tundra and discovered that the design and engineering of this popular truck provides several opportunities for customer personalization," said Carl Sheffer, SEMA vice president, OEM Relations. "Based on feedback from the automakers, we are having a positive impact on the design and marketing of future vehicles."

SEMA reveals the winners of the Accessory Friendly Car, Truck, SUV and Hybrid categories at the SEMA Show in Las Vegas, the largest automotive specialty equipment trade event where the industry unveils thousands of new products to visiting trade professionals.

SEMA, the Specialty Equipment Market Association founded in 1963, represents the $34 billion specialty automotive industry of 6,817 member-companies. It is the authoritative source for research, data, trends and market growth information for the specialty auto parts industry. The industry provides appearance, performance, comfort, convenience and technology products for passenger and recreational vehicles. For more information, contact SEMA at 1575 S. Valley Vista Dr., Diamond Bar, CA 91765, tel: 909/396-0289 or visit www.sema.org and www.enjoythedrive.com.

Source: SEMA (Specialty Equipment Market Association)

Latest TOYOTA Headlines

Latest Car News

All images courtesy of and copyright their respective manufacturers, unless otherwise indicated. They may not be reproduced or retransmitted in any way without the express written permission of their respective owners. All trademarks are the property of their respective owners. Model news and specifications are presented as provided by manufacturer, and do not necessarily reflect the opinions of DIGIADS. No warranty is made by DIGIADS with respect to the accuracy or timeliness of the information contained herein.
Copyright © 2000-2025 DIGIADS Australia All Rights Reserved. Contact Us
Designated trademarks and brands are the property of their respective owners. Use of this Web site constitutes acceptance of the DIGIADS Privacy Policy and User Agreement. 		Loading...