Lincoln MKR concept: From the rear, the Lincoln MKR concept is instantly recognizable as a Lincoln, thanks to full-width LED tail lamps stretching from side to side. (PRNewsFoto/Ford Motor Company) DETROIT, Jan. 18 /PRNewswire/ -- With the unveiling of the Lincoln MKR concept vehicle at the North American International Auto Show (NAIAS), Ford Motor Company and supplier partner OSRAM Opto Semiconductors Inc. are providing the public a glimpse at the future of automotive lighting.
The Lincoln MKR is equipped with the latest in Light Emitting Diode (LED) technology, a revolutionary light source renowned for its styling flexibility, energy efficiency, unlimited color options and high reliability. The Lincoln MKR has been outfitted with an amazing 300 LEDs, providing illumination for virtually the entire exterior and interior of the vehicle. Ford chose the OSRAM Opto Semiconductor Golden DRAGON(R) LED and Power TOPLED(R) to illuminate the headliner, center console, doors and instrument cluster of the MKR. Ford also selected the OSRAM Opto Semiconductor Power TOPLED(R) for the exterior in the front turn accent and rear combination lamps.
"This vehicle is a testament to the integration, adaptation and creativity of LED technology facilitating flexibility, energy efficiency and unlimited styling possibilities." said Tom Shottes, President and CEO, OSRAM Opto Semiconductors Inc. "We are very proud to be partnering with Ford on this important conceptual program."
About OSRAM Opto Semiconductors
OSRAM Opto Semiconductors is a wholly owned subsidiary of OSRAM, one of the world's two leading lighting manufacturers. It offers its customers solutions based on semiconductor technology for lighting, sensor and visualization applications. The company operates sites in Regensburg (Germany), San Jose, Calif. (USA) and Penang (Malaysia). For the fiscal year ending in September 2005, the more than 3,500 employees of OSRAM Opto Semiconductors achieved a sales volume of 452 million euros. For more information, visit www.osram-os.com
Source: OSRAM Opto Semiconductors Inc.
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